Mischa Armada
Mischa Armada
Product Marketing and Growth Leader Building, Scaling, and Guiding Culture-Shaping Companies
Building, Scaling, and Guiding Culture Shaping Companies
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about
BACKGROUND
BACKGROUND
Mischa Armada is an L.A. based marketing and growth executive with 16 years of proven expertise building, scaling, and transforming high-growth SaaS, AI, and marketplace startups from launch to acquisition. From launching Tinder to market, growth at Honey (acquired), to spearheading marketing at Kourts (acquired) — her work has generated over $15 Billion in market value and elevating experiences to billions of users worldwide.
Mischa Armada is an L.A. based multidisciplinary marketing and growth partner with 16 years of proven expertise building, scaling, and transforming high-growth consumer, SaaS, AI, and marketplace startups, from launch to acquisition.
From launching Tinder to market, growth at Honey (acquired), to spearheading marketing at Kourts (acquired) — her work has generated over $15 Billion in market value and elevating experiences to billions of users worldwide.
CURRENTLY
Currently, Mischa is Principal at Second Horizon partnering with ambitious founders of Seed to Series B companies to solve and accelerate their next stage of growth. Combining her creative marketing expertise, technical fluency, and executional prowess, Mischa's led growth initiatives for partners including Nike, Veuve Clicquot, Roam, Outsite, Baboo, Knowable, Coachella, and The Kardashians.
Currently, Mischa is Principal at Second Horizon partnering with ambitious founders of Seed to Series B companies to solve and accelerate their next stage of growth. Combining data-informed creative strategy, technical fluency, and executional prowess, she's driven growth efforts for partners including Nike, U.S. Digital Response, Veuve Clicquot, Roam, Knowable, Coachella, and the 7107 Music Festival.
